Looking ahead to the next decade,
we will update the logo of RAKSUL.
RAKSUL, founded in 2009, will update its corporate logo on September 16, 2021. The new logo proudly expresses our vision that has remained unchanged since the inception, “Better Systems, Better World”. RAKSUL will continue to make the world a better place by updating traditional industries in various fields with technology.
Symbol
Better systems, Better world
We have designed the letter “R,” the first initial of RAKSUL. The font we chose is “B42,” which was used in the first Bible printed with letterpress, which was invented by Gutenberg in 1445. Just as the invention of letterpress printing greatly advanced human civilization, 500 years later, RAKSUL will continue to bring innovation to industry structures and create new systems in order to make the world a better place.
In this update, we have changed the symbol to a more sophisticated form. While retaining the look of the “B42” typeface, we have made adjustments to increase visibility and create a more imposing impression.
In this update, we have changed the symbol to a more sophisticated form. While retaining the look of the “B42” typeface, we have made adjustments to increase visibility and create a more imposing impression.
Logotype
To convey the consistent quality of the services provided by RAKSUL, we updated the logotype with imposing capital letters. In addition to the simple and sturdy quality of the logo, we also included roundness and white space in the shape of the letters to express friendliness and openness.
Motion
All of the services offered by RAKSUL are designed to increase the efficiency and values of traditional industries through excellent systems. In the new logo, we have added some elements as motions which evoke the image of metalic type and typesetting, the excellent mechanisms of letterpress printing.
Color
In addition to black from ink and white from paper, which are universally used in printing, we have prepared a color scheme with a futuristic gradation of CMYK colors used in modern offset printing. The color scheme reflects a company with diverse range of businesses and talents.
Press Kit
Design System
RAKSUL Design System is a collection of concepts and materials which enables RAKSUL to realize our vision of “Better Systems, Better World” and deliver a consistent experience to our users.
This enables us to take a logical approach to design and even non-designers can deliver a consistent user experience.
This enables us to take a logical approach to design and even non-designers can deliver a consistent user experience.
Our Services
